Horticulture and greenhouse technology

Innovative technology for controlled growing environments

Greenhouse Cucumber Worker Horticulture
Modern greenhouse technology is empowering you to produce fresh, safe, and healthy food in a smart and sustainable way. All-encompassing control over crop conditions, at any time, and from anywhere, is proving to optimize production, maximize yield, improve quality, and reduce the cost of resources like water, energy, and labor. 

We at Priva are driven by technological innovation in horticulture. Developing new greenhouse technology for controlled environments is our passion. We offer varieties of process computers, sensors, and cloud-based software with smart interfaces to automate systems within your greenhouse. 

White paper: Greenhouse in the cloud

Read our white paper and learn why now is the time to get your greenhouse in the cloud

Request your copy

Our impact in numbers.

Years’ of experience in horticulture
Countries represents Priva
Priva distributors worldwide

Read about specific horticultural themes


Understand how your crop will benefit.

Discover what the benefits are for you and the specific crops you grow.

Soft fruit
Cut flowers
Potted plants

Achieve year-round production

Produce a consistent supply of fresh fruit, year-round, with stable and precise growing conditions.

Improve production efficiency

Reduce labor and operational costs by having better insights into management activities.

Efficient water and fertilizer dosing

Determine every irrigation cycle automatically with our irrigation start solution

Grow a sustainable business

Use the necessary natural resources, like water and energy, sparingly and efficiently.

Digital lines
World Map
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Relevant solutions for managing your greenhouse.

Fs Performance 1
Priva FS Performance
Insight into company processes, labor and crop: from the greenhouse to the packing hall
Priva Neutralizer
Ensure a stable pH level for your irrigation water
Priva Connext
The most advanced process computer for perfect cultivation and maximum yield
Priva Connected
Priva Connected
The first step to our online applications and services
Priva Notification Center
Priva Notification Center
Stay connected to your plants and equipment and respond to incidents – fast.
Tomato plant
Automated control for predictive cultivation

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Customer Stories

What our customers have to say

Greenhouse Oderings Plants
Remote climate control at Oderings Nurseries & Garden Centres
  • Oderings Garden Centre
  • 2021
Green Tomatoes
Roots Growers about Priva Operator
  • Roots Growers
  • 2022
Osterlohtgf435 Small
Ulrich Osterloh of Erdbeerhof Osterloh about water management
  • Erdbeerhof Osterloh
  • 2020
Priva Deliflor
Deliflor Chrysanten: from greenhouse automation to indoor farming
  • Deliflor Chrysanten
  • 2022
Tomatoes Plantonomy
Vertify benefits from more stability and ease of use with Plantonomy™
  • Vertify
  • 2021
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News & Insights

The latest blogs about Horticulture

Cucumber Greenhouse
Practical solutions for water reuse
Office workers looking at screen
How to improve the flexibility of your production strategy
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Find your Priva certified partner.

Represented in 60 countries all over the world.

View all partners

Want to know more? Lets have a chat!

Tom Koot

Manager Sales Horticulture Europe

Tom Koot