Customer story

Roots Growers about success of Priva Operator

Horticulture | Greenhouse automation | Priva Operator | Priva Connected

Roots Growers - 2022

Innovative tomato nursery Roots Growers uses Priva Operator for remote greenhouse management. Luc van der Knaap, co-owner of the company, shares his experiences about the online application.

Quick and easy insight

Since 2021, Roots Growers has been using Priva Operator; the online application to monitor and manage your greenhouse remotely from any smart device. With Operator, Roots has 24/7 insight into the climate, water and energy, and is also able to make adjustments on the go.

Luc van der Knaap explains: “With a few clicks, you can see what the situation is in your greenhouse, for example on your smartphone. Wherever you are.”

Discover more about Priva Operator

Because you have quicker and easier insight into the situation and processes in the greenhouse, you can also adjust things more quickly.
Luc Van Der Knaap

Co-owner of Roots

Luc van der Knaap

User-friendly and personalized dashboards

View, compare, analyze and take action – this can all be done from your dashboard interface. The dashboard can be fully customized to your preferences, making sure you always view relevant data. In addition, the dashboard scales automatically to fit all types of smart devices. “It’s easy to use, especially on your smartphone or tablet,” according to Luc van der Knaap. Watch the video to discover the full story.

Want a demo of the Priva Operator app?

Schedule an appointment with one of our experts and see Operator in action!

Book a demo

About Roots Growers

Roots is a modern tomato nursery specializing in growing Honeytomatoes® in a 26-hectare area. This is a cherry vine tomato of the Piccolo variety, which is characterized by a deliciously fresh, sweet taste. They produce about 7 million kilograms of these special vine tomatoes annually for the premium segment. They do so with the greatest respect for people and the environment.

Roots has been a Priva customer for over 15 years. The company also uses Priva horticultural automation at its three locations with the Priva Connext, Vialux and FS Performance.

Do you also want to get started with Priva Connected and Operator?

Get in touch with our experts

Get in touch

Read more customer stories

SIGG Greenhouse MG 4812 Klar
Redefining Energy Management: How the Sigg Family and Priva ECO are transforming greenhouse operations with cost effective and sustainable foresight
Aerial view of a greenhouse with grid structure, central path, and protective netting.
Young Roots, Smart Growth: The Ridge Farms Story
  • Ridge Farms
  • 2025
20250308 090538
André Busigel replaces his old climate computer and chooses Priva and Cogas Climate Control
  • Reinhard Busigel GbR
  • 2025
Two people in greenhouse beside Dochi Farm strawberry sign with Korean text and contact info.
How one family's belief in innovation redefined modern horticulture
  • Euihyun Kim
  • 2025
Two people in indoor rose greenhouse with rows of plants and overhead lighting, faces pixelated.
Meewisse Roses: "Thanks to PIM, my crop is more balanced."
  • Meewisse Roses
  • 2024

Would you like more information? We are happy to help you!

Juan Gonzalez

Account Manager Horticulture

Juan Gonzalez