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The Grower Files > The story of Ulrich Osterloh of Erdbeerhof Osterloh about his vision

In the video series of 'The Grower Files', strawberry entrepreneur Ulrich Osterloh gives an interesting insight into his company philosophy.

With crops covering more than 250 ha, Erdbeerhof Osterloh is amongst the largest strawberry growers in Europe. Quality and reliability are the main principles that drive Ulrich Osterloh’s business, and those are the reasons he is making the switch from outdoor crops to high-quality production in tunnels. Even though he has been in the strawberry business for almost 35 years, Osterloh has described this switch as an exciting and challenging project for his business, which is situated in Visbek, Germany (between Osnabrück and Bremen). “This switch will take us one step further into the future, and provides a foundation for my children, Alicia and Alexander, to build on”.

Internationalization

"With wide range and top quality strawberries partner of large retailers"

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Energy and labor

"Lots of energy in labor, because good staff means good quality." 

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Water management

"Conservation of water, the most important resource on earth."

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Climate management

"What's to automate, we're going to automate."

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